Firestarter advises individuals (entrepreneurs, athletes, celebrities and civic leaders) and small businesses/start-ups-helping them develop, manage, enhance, and protect a key professional asset: their personal brands.
We provide tailored consulting and training to help clients position themselves in the marketplace, engage stakeholders, and motivate customers and other constituencies who could have short- or long-term impact on their positioning and reputation.
Firestarter takes a consultative and training approach, providing insights, strategies and guidance on how to better articulate and bolster their image.
Whether the client relationship lasts for a few initial training sessions or consultations or extends over the long-term to provide ongoing counsel, Firestarter can serve as an important partner in improving and maintaining the integrity of how individuals and companies are perceived and valued.
Reputation Consulting AND Management
Provides analysis, solutions, and general expertise to help clients identify and articulate their brand differentiators and successfully raise their overall visibility and valuation.
Provides half or full-day training to staff or individuals interested in learning how to get the most out of their personal brand to elevate their reputation.
Ensures that clients strategically leverage social and earned media via owned content and community engagement to craft their personas and get their messages seen and heard.
Provides assistance, guidance, and growth of brand through targeted philanthropic endeavors.
The concept of personal branding is not a fad. I should know, I live it every day. That said, most people are still unclear as to why they should inve..
Remaining World Class: How athletes can proactively transition their personal brand into retirementBy client
Whether your professional athletic career ends due to injury or through planned retirement, stepping away from the proverbial ..
Nowadays, coaches have to worry not only about outsmarting opponents on the field. They also must outwork rivals on social media, using videos, graphi..