Personal Branding Tips for the New Year

It’s okay if you ignored my advice back in October. It’s even understandable if you overlooked my tips to start planning in November and December. But now that we’re in the New Year, you can no longer keep ignoring your personal brand. If you’re planning to change jobs

Don’t Be That Person: A Brief Guide to Holiday Networking

‘Tis the season to network! If you’re like me, your calendar is packed from November to January with mixers, dinners, galas, and fundraisers— each occasion allowing us to reconnect with peers and secure opportunities for the coming year. During and following these events, th

What Brett Kavanaugh Can Teach Young Athletes About Brand

In the coming days, the fate of Brett Kavanaugh as the next Supreme Court justice will be decided. This piece isn’t about his guilt or innocence. Or even whether I believe the women who’ve stepped forward with allegations of sexual misconduct against him. What’s happening to

39 Tips for Life, Love, and Personal Branding

Today marks my 39th trip around the sun. Most people decide to become reflective when they turn 40 or even 41, but I’m not most people. Those who know me well know that demonstrating patience and following the crowd aren’t my strong suits. In honor of my birthday, I wanted to shar

Taking Your Personal Brand Beyond the Basics

Kudos, if this is not your first rodeo when it comes to personal brand development. You’ve got thousands of Twitter followers. Your LinkedIn account is world-class. You’ve been paid to speak a time or two. You may even have additional content like a book or a podcast. You’ve

Real Engagement is The New Black

So, you’ve lost some Twitter Followers… If you’ve noticed a drop in your Twitter followers recently it’s likely due to the platform’s recent crackdown on suspicious accounts. While this is the social media platform’s largest effort to date, it isn’t

5 Things Sabotaging Your Personal Brand Growth

If you heeded the advice in my previous blog (Summertime is the perfect time for your personal brand), then throughout the summer you’ve been busily working on developing your personal brand. Whether you’ve been developing your brand for the past six weeks or the past six years, t

The Unfollow Faux Pas

Unfollow button

You: You unfollowed me? Why? What did I do? Contact: What? No! Contact: Oh, I guess I did. I’m working with a guy to help clean up my accounts and he must have unfollowed you. You: … Contact: I’ll tell him to reconnect! Sorry! If you’ve been on either side of this con

Making the Most of Your Speaking Engagement

Serving as a paid or pro bono speaker is an excellent way to expand your personal brand and build followers. Whether you’re new to the speaking circuit or a seasoned professional, the best way to get the next speaking opportunity is by making the most of your latest appearance. Below ar

Is Your Brand Draft Ready?

Draft time is quickly approaching for both the NFL and NBA—the moment countless young men have spent the better part of their athletic careers preparing for. Draft day is about so much more than how well an athlete plays his respective sport. Much attention is also paid to how an athlet