Building a Coaches’ Brand for More Effective Recruiting 

Nowadays, coaches have to worry not only about outsmarting opponents on the field. They also must outwork rivals on social media, using videos, graphics, and hashtags to attract the best players. With most top-tier programs in the know, how can your program stand out?

The answer lies with strengthening the brands of your team’s individual coaches to support and validate the benefits of your overall program.

In this one-hour session, Firestarter will provide an evaluation of last year’s recruitment outreach – all paid, earned, owned, and shared media, and will provide the team and individual coaches with tips and tools to strengthen future engagement.

To inquire about session pricing and availability, contract Firestarter founder and CEO Frances Reimers at or call/text 202.731.2649.

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